Archive | December 2nd, 2010

Facebook, Google Behavioral Ads Will Survive FTC’s Proposed “Do Not Call” Registry for the Web

2. December 2010

At a Consumer Watchdog event Wednesday, the FTC’s Bureau of Consumer Protection proposed a new “Do Not Track” tool to curb privacy concerns over behaviorial advertising. The tool would be akin to the “Do Not Call” registry created in the early aughts which enabled the public to block the surging (and annoying) amount of telemarketers, Politico reports [1]. “Do Not Track” would work within browsers such as Internet Explorer and Firefox, but would require an act of Congress to pass.

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Consumer Watchdog Says Congress Must Act Now On “Do Not Track Me”

2. December 2010

Consumer Watchdog Says Congress Must Act Now On “Do Not Track Me”

WASHINGTON DC — The Federal Trade Commission repeated its support today for a “Do Not Track Me” mechanism to protect consumer online privacy and Consumer Watchdog called on Congress to pass legislation necessary to implement the safeguard.

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